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The Climate Action Media Agency

Media buying causes significant emissions that undermine sustainable brands - but marketers still need to buy media to sustain growth

We help sustainable brands grow, and live up to their promises, with climate action embedded throughout media buying

How We Do This // Our Services

ALIGNMENT

We evaluate your briefs and practices, suggesting adjustments to lower emissions based on the latest industry body recommendations

MEASURE

We measure and monitor your media buying with cutting edge software to benchmark your media emissions

PLANNING

Based on your adjusted briefs, we design green media plans to smash your objectives while lowering emissions against your current benchmarks

REDUCTION

We combine our measurements and green media buying strategies with the best targeting technology to reduce spend on high emission media, making savings that improve ROAS

OFFSETTING

We reinvest portions of your media savings in ethical voluntary carbon credits from innovative carbon removal projects, reinforcing your sustainable brand

Why Are We Doing This?

We need to reduce 59 gigatons of carbon emissions by 2050, and get half way by 2030. We will currently not hit those deadlines. We're still on track for irreversible overheating.

Global step change needs to come from industry, which ultimately responds to changing consumer demands.

So we need to rally the public around sustainable products and services that make a positive climate impact.

The more demand we can shift, the sooner we incentivise stopping the pollution and avoid leaving our children facing stronger storms, bigger fires and more floods.

Speed&Scale

www.speedandscale.com

John Doerr's roadmap for reaching net zero is an essential read for anyone interested in the future of the planet, go check it out!

Get the Action Plan poster with all 55 Objectives & Key Results for getting to net zero emissions by 2050

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